Case Studies

Hosted Telephony – Financial Services – Myers Clark

Hosted Telephony for the Financial Services industry enabled by Freedom, providing an always up to date, cloud based PBX delivering cost savings & ROI.


The Customer

myers-clarkEstablished in 1912, Myers Clark is a large independent firm of Chartered Accountants, offering a broad range of tax, audit and accountancy services for both organisations and individuals. Myers Clark are committed to providing an innovative service, adding value by working closely with their clients.


The Challenge

Myers Clark has partnered with Freedom for over 20 years, and relies on them to plan, implement and support its continually evolving communications strategy. Myers Clark identified that their once market-leading product was becoming outdated and Freedom were able to offer some guidance on areas for improvement.

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  • Replace outdated system: Myers Clark’s old system was no longer supported by the manufacturer and any breakdown would lead to a telecommunications black out.
  • Remote working: Myers Clark’s staff often need to work at client sites and home, and it is essential that the same level of service is provided regardless of location. Therefore it is vital that outside callers are seamlessly connected and staff calling clients do so from the main office number.
  • Cloud-based: The new system presented to Myers Clark is ‘cloud-based’, and takes advantage of internet capability and economies.
  • Database improvements: The system is able to connect to Myers Clark’s existing client database, which enables them to see who is ringing, as well as document contact and enquiries with greater accuracy.
  • Portable: The system is hosted; therefore there are no physical attachments to the building. This means should Myers Clark ever move offices the system could be moved across with ease.
  • Value for money: The new system is extremely cost-effective, as it utilises a hosted system which keeps the prices low.
  • Improved security: With increasingly complex ways of committing Toll Fraud, the new communication system dramatically reduces Myers Clark’s vulnerability to hacking.


The Solution

Although a long-term partner of Freedom’s, Myers Clark went to market to ensure they were receiving best value as well as the most appropriate platform. Freedom, through a commitment to exceptional customer experience named Active Support, were able to provide this.

Active Support encapsulates not only comprehensive customer service but ensures that Myers Clark receive the best solution at the best value. Through Active Support, Myers Clark has peace of mind that Freedom are continually evaluating new communications technologies, and they are therefore informed of best market solutions.

Additionally, Active Support ensures Myers Clark are supported by account management, provisioning and support teams that act as both partners and trusted advisors, guaranteeing their communications strategy is placed to deliver on business objectives

Through this approach, Freedom were able to provide the most competitive and suitable platform based on business and operational requirements: Freedom Active Cloud Telephony (FACT).

This is a communications platform for businesses that provides an extensive range of fixed and mobile telephony capabilities via an easy-to-use web portal

With resilience, security and flexibility their key priorities, Myers Clark transitioned to Freedom’s Active Cloud Telephony (FACT) solution. The service allows Myers Clark to:

  • Easily manage their environment whilst enabling employees to maximise their productivity.
  • Relocate easily as the hosted platform only requires external connectivity and a new dedicated line for Voice.
  • Retain telephone numbers regardless of whether employees work from the office, home or anywhere else with an internet connection.


The Benefits

Myers Clark now has a future-proofed communications strategy in place, with their new platform ensuring they always deliver exceptional customer service.

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  • Calls can be made or taken irrespective of location, be it from desk phones, mobiles or laptops
  • Always operating on the latest levels of software, including real-time call monitoring (Freedom Active Security), giving reassurance that Myers Clark are optimally protected against Toll Fraud.
  • Minimal relocation costs as Myers Clark keep their numbers regardless of location, eliminating costs and logistical difficulties associated with moving office and ensuring there is no impact to customers.


The Return on Investment

Additionally, Myers Clark has reduced costs in a number of areas:

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  • Calls to UK landline numbers are now free and minimal to UK mobiles, saving Myers Clark 70% on their annual phone bill.
  • Moving to SIP technology dramatically reduces line rental costs, seeing savings of up to 50%.
  • Upfront costs of moving to a hosted platform is a far less than that of a like-for-like on premise solution.
  • FACT has no onsite processing hardware, making it far more efficient to run. The platform also requires less maintenance support, providing additional ongoing savings.
  • The system’s software is consistently updated, ensuring Myers Clark no longer has to pay for software upgrades.
  • By switching to an OPEX model, costs are consistent and easily budgeted for.


“I have known Freedom for over 30 years and have always been impressed with their commitment to technology and customer service. Our old system, installed by Freedom 20 years ago, behaved brilliantly and was totally reliable.

Myers Clark made a decision, during the recession, to expand and take advantage of new cloud accounting technologies for its clients. Through this experience Myers Clark knew it needed a state of the art cloud-telephone system and waited for the technology to emerge. Given the fantastic service received in the past we asked Freedom if we could be the first to receive this new system. I am delighted with its performance and with the smooth trouble-free way it was installed”

Robert Marsden, Director

Myers Clark